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Programmatic Direct Mail®

Always be converting with programmatic power and high brand impact.
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What is Programmatic Direct Mail®?

Digital marketers use our platform to transform real-time online activity into dynamically rendered, personalized direct mail — Programmatic Postcard™ and Programmatic Catalog™ — delivered into a postal hub and on its way to a consumer’s home within 12–24 hours, every day.

Programmatic Direct Mail® in motion.


Integrated Platform

Our platform seamlessly connects real-time interest and intent data with high impact, in-home tangible media.

Event Capture

Builds an audience based on a user's page visits, searches and events like cart or site abandonment.

Campaign Management

Define schedules, budgets and business rules using our powerful dashboard.

Address Graph

Determines the most accurate USPS-verified postal address for a segmented customer.

Dynamic Production

Customized Programmatic Postcard™ and Programmatic Catalog™ are rendered and at a postal hub within 12-24 hours.

Real-Time Analytics

Total visibility into performance including response path activity, conversions, ROAS and more.

Continuous Optimization

Each day’s response and conversion activity can optimize tomorrow's collateral, every day.

Case Studies


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